The sculpture is located in front of 140 Broadway, between Liberty and Cedar Streets.
The bright red painted steel of Isamu Noguchi's Red Cube stands out in strong contrast to the blacks, browns, and whites of the buildings and sidewalks around the sculpture. Located to one side of a small plaza in front of the HSBC (previously the Marine Midland Bank) building on Broadway, Red Cube is surrounded on three sides by skyscrapers, the height of which draw a viewer's eye upwards. The sculpture itself adds to this upward pull, as it balances on one corner, the opposite corner reaching towards the sky. Despite its title, the sculpture is not actually a cube, but instead seems as though it has been stretched along its vertical axis.